Nowell & Co. is a family-owned business established in 1982 with a reputation for excellence in serving the design needs of our clients. Known for quality and craftsmanship, the showroom offers luxury furnishings chosen for style and quality.

Located in Wilson, North Carolina, the 15,000 square foot showroom features an extensive collection of traditional, transitional and contemporary furniture, alongside antiques and one of a kind finds. Each selection reflects a commitment to timeless design and enduring quality.

Whether furnishing a single room, or an entire home, thoughtful guidance and exceptional service remain at the heart of every project. Fine fabrics, rich leathers, and beautifully crafted woods are best experienced in person, where texture, scale, and detail truly come to life.